Most blogs start out as journals. We post about things going on in our own lives, around our community, around the country or a combination of all things depending on the mood and the day.
There is nothing wrong with a blog that meanders along. It is like one of those scenic roads or country roads that will give users the benefit of amazing views. The trouble with meandering blogs (and scenic roads for that matter) is that companies are looking for high traffic. This means the main interstate – niche focused blogs or blogs with EXTREMELY high unique visitors each and every day - get all of the great stores, restaurants and most all of the ads.
How do YOU get a blog that is main interstate material? That is the million dollar question and one that does not always have the same answer. It is much like writing a best selling FIRST novel – if the answer could be found then everyone would be doing it.
Tips for Transforming a Blog
1. Find a niche with little competition and strong interest. I heard about one lady that had started a blog because she was dealing with a sickness in one of her children. The blog was intended to help family and friends keep up but it went viral (meaning it spread like a cold in preschool). She was soon up to 15,000 unique visitors each and every day. Now that it is interstate material.
2. Create a blog that is focused on meeting a need. Flylady is an extremely popular site that is helping women get their homes and lives organized.
3. Learn the internet. Find forums, blogs and internet leaders to follow. Begin to ask questions about what, when and how you should do things on your blog. Remember that no ONE WAY is the right way. Use the tips and suggestions to find your own way.
4. Sell something. Creating a blog just for writing is probably not the easiest way to make money online. Having something to sell – whether it is your own expertise or you create an online store to sell products that match your niche – is up to you. There are a number of places that offer affiliate programs (where you have an ad up on your site and when people click through and buy then you get a percentage of the sale). Look into the income potential and then follow one of them or all of them. Remember that you are your only limitations.
Transforming your blog may mean starting a new one or just tweaking the one that you have right now. Always remember that if you are not passionate about what you are doing then you will struggle with the doing. Find your passion and the pursue that to the income potential.